What is “Shojo”?
The Shojo is a mythical Japanese spirit that has a fondness for alcohol- particularly sake. It frolics along the mountainous coasts of Japan and its appearance resembles an ape illustrated by its red face blushed from drinking.
What is Izakaya?
During the Edo period, sake liquor stores, or Sakaya, started allowing patrons to sit/stand on the premises to drink. Later, snacks that went well with sake were offered and it evolved into what we know now as an Izakaya.
Typically a beer or other alcoholic beverage is ordered when one is sitting down before browsing the menu. Unlike other Japanese styles of dining, Izakaya food is shared by everyone at the table, similar to Spanish tapas. Items are normally ordered slowly over several courses rather than all at once. The kitchen will serve the food when it is ready as opposed to set courses in Western restaurants.
Japanese Izakaya dishes spans across many different categories, from raw fish to fried chicken to grilled meat on a stick, which people from almost any culture can relate to and enjoy.
The Izakaya is truly the public house of the East, where eating a simple meal and drinking (a bit too much) only serves to strengthen friendships.
At Shojo, we hope you embrace and enjoy the Izakaya style of dining!